> It is very important to know what you want to say before saying it and the same goes for web sites. Web pages can't rely on words only, there needs to be content gathered (images and text), interaction and organization that a web designer must think of before creating a site.
> For a web site to be understood effeciently by a user, it must have a clear and organized message that the audience will not be confused by.
> The most important part about creating a web site is knowing your client well. A designer needs to ask questions and understand what the business wants in order to achieve a successful site that you both can experience and enjoy.
> I found it interesting that many web sites use scenarios to understand their audience. It's extremely helpful to have a variety of scenarios so that a web designer meets all of the user's needs and interests.
> When it comes down to it, a successful web site is one that communicates key ideas that the audience is looking for.
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